There is no doubt that Clubhouse is becoming a valuable social networking platform for those in the professional world. Everyone is joining the platform, including businesses, individual speakers, organizations, celebrities, educators, and many others.
For those unfamiliar, Clubhouse is an exclusive live audio app that allows people to listen to and actively participate in live discussions. Such discussions are always live on the app and never recorded. Therefore, once the room ends, that conversation is gone forever. The app also carries an air of exclusivity with it; to participate on the platform, you must receive an invitation from an existing member, hence the name Clubhouse.
Clubhouse is a valuable resource for everyone, but it presents lawyers with some unique perks. Let’s take a further look at why lawyers should take advantage of Clubhouse.
Clubhouse is informative. Law is an extremely complex field, ripe with topics that cannot be covered in a short social media caption on Instagram or Twitter. Unlike those platforms, Clubhouse allows participants to go in-depth on a variety of topics. Depending on the setup, chatrooms can last anywhere from an hour to several days.
Additionally, if participants have questions, there are chances to ask for more information. In that way, Clubhouse’s intellectual environment is well suited for inquiring lawyer minds, keeping the learning environment fresh and varied.
Clubhouse is innovative. Although Clubhouse first gained popularity through its use by celebrities and influencers, it has since established itself as an innovative platform for experts in any field. Like every big social media platform before it, it is only a matter of time before prominent Clubhouse users gain access to perks and recognition, such as monetization and partnerships.
Clubhouse is convenient. Clubhouse is perfect for multitasking, something with which lawyers are very familiar. You can listen from anywhere at any time, and you never even have to show your face on camera. Depending on how the chatroom is set up, you’ll choose to be either a speaker or a listener. There are chats that last for a set time, while others last for days, so you can always find ways to participate in whatever way works best for your schedule.
Clubhouse has unmatched networking. Clubhouse is a networking goldmine. It is a great resource for lawyers in this aspect because they can show off their expertise as much or as little as they’d like in the pursuit of attracting potential clients or partners.
Additionally, the interactive nature of Clubhouse allows lawyers to connect with other lawyers on a more personal and in-depth level. During discussions on Clubhouse, it is very easy to find links to everyone’s social media accounts and business information on the platform. Even if you just participate as a listener, you never know who might be in the virtual room with you.
Ultimately, Clubhouse is a unique social networking platform for lawyers, as it is a low-risk way to grow your business, share and gain expertise, network, and get to know your audience. With all these benefits, lawyers should be lining up to join the club.
Olga V. Mack is the CEO of Parley Pro, a next-generation contract management company that has pioneered online negotiation technology. Olga embraces legal innovation and had dedicated her career to improving and shaping the future of law. She is convinced that the legal profession will emerge even stronger, more resilient, and more inclusive than before by embracing technology. Olga is also an award-winning general counsel, operations professional, startup advisor, public speaker, adjunct professor, and entrepreneur. She founded the Women Serve on Boards movement that advocates for women to participate on corporate boards of Fortune 500 companies. She authored Get on Board: Earning Your Ticket to a Corporate Board Seat and Fundamentals of Smart Contract Security. You can follow Olga on Twitter @olgavmack.